Tag: Omni-channel Customer Experience
The “impatient narcissist” is probably an apt description for today’s consumer. They want what they want and they want it now. They have extremely high expectations regarding every aspect of their “journey” with an enterprise’s products or services. From gathering information to purchasing a product or service, using it or recommending it to their friends,…
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If you are a manufacturer, you are likely investigating use cases where the Internet of Things (IoT) can enhance your products’ capabilities, provide more insights on how your products are used by your customers and, of course, increase product sales. As IoT-enabled products become more and more mainstream, your customers will come to expect smart…
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CIOs are in a unique position to co-lead a customer experience (CX) improvement initiative. First, they generally have a good understanding of key business processes that engage and support customers across the entire CX lifecycle – from sales, to product and service provisioning to support. They also have a fairly good understanding of the business…
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Customer experiences have not kept pace with customer expectations, which have changed dramatically over the past decade. This change has been driven by technology, primarily mobile devices, which can instantly satisfy a customer’s need for information, to communicate with others or to complete an online purchase. Let’s face it, none of us like to wait…
Read MorePeople often criticize Millennials for their materialistic ways, and their constant connections to technology, but is that really a fair assessment? Haven’t we all become really accustomed to getting virtually any product or service we want, on demand, 24/7, from whatever device is closest to us? Let’s face it, it’s all about me when I’m…
Read MoreIf your customer service center frequently receives complaints about your order system, if you experience a high rate of customers abandoning the order process before completion, or, if your team regularly handles complaints about products and services on social media platforms, it’s time to get a clearer picture of your customer experience…and fast. That’s why…
Read MoreWith the increasing adoption of SaaS as a viable means to provision new enterprise and niche-based applications, many of the traditional skills required by IT organizations are becoming less and less relevant. Essentially, these skills have transitioned to the SaaS vendor. However, SaaS gives rise to a new set of skills that most IT organizations…
Read MoreIs IT a function, an organization or a vocation? Going forward, the answer is yes to all three. As a function, the selection, deployment and use of information technology will become the responsibility of the lines of business (Customer Service, Operations, Engineering, Supply Chain) and support functions (Finance, HR, Legal, Sales, Marketing). Information technology will…
Read MoreCompanies, divisions and departments alike have created a boom in cloud-based Software as a Service (SaaS) applications provisioned through providers such as Salesforce.com, Workday, Marketo and many others. The attraction of SaaS vs. the traditional on-premise model of provisioning applications is compelling for almost any size organization or team that wants to deploy new business…
Read MoreSenior IT leaders and CIOs considering integrating new SaaS applications with on-premise systems will have to solve thousands of problems along the way. But don’t let that be a showstopper. Even though SaaS is relatively new, most of the implementation issues have been solved before and now include best practices for repeating successes. Experienced third-party…
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