Case Studies

A well-known $1.4 billion theme park engaged Cimphoni to lead its IT function over a 15-month period with a focus on deploying new IT-enabled business solutions that improved the guest experience via integrated customer engagement channels outside of the park and in-park features like Quick Queue and a Pass Member loyalty program Our solutions increased both strategic and organic revenue growth with initiatives including a variable ticket pricing/yield management program, and improved back office business costs with a redesigned procure-to-pay process. Cimphoni also led several initiatives that reduced IT spending by 20% through renegotiation of vendor contracts, IT staff/contractor realignment and rationalization of infrastructure and applications. We implemented several IT service management processes that engaged business leaders in prioritization of IT investments and provisioning of IT resources, addressed PCI DSS compliance challenges and developed an enterprise architecture that provided a technical foundation for future IT investments.